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Bing Adds Lottery & Powerball Numbers To Search Results

Did your odds just increase? Bing added winning lottery numbers to their quick answer box.

The post Bing Adds Lottery & Powerball Numbers To Search Results appeared first on Search Engine Land.

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Find Your Technology-Powered Solutions At MarTech. See Who’s Exhibiting.

Join us at MarTech, where marketing meets IT. The strategy-packed agenda is only part of what makes MarTech an exceptional conference. The expo hall is packed with leading industry vendors waiting to provide you with the next tool or solution. Pass options are available. Register today!

The post…

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Brand Bidding & PPC Optimization: How We Got Here (Part 1 of 8)

The biggest question facing paid search advertisers is how to get meaningful growth numbers out of PPC. Columnist Lori Weiman believes the answer lies with brand bidding.

The post Brand Bidding & PPC Optimization: How We Got Here (Part 1 of 8) appeared first on Search Engine Land.

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Microsoft Pulls Funding For Anti-Google Lobbying Group FairSearch

According to a report in Re/Code appearing last week, Microsoft has pulled financial support from FairSearch, an anti-Google “watchdog” or lobbying group that has been at the forefront of advancing European antitrust moves against the company. We sought comment from Microsoft when the…

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Is Apple About To Launch A Competitor To Google Street View?

Google Street View is a dramatic and sometimes useful feature of Google Maps that helped set it apart from competitors such as Nokia Maps and Bing Maps a few years ago. Now, there\’s evidence that Apple may be seeking to create its own version of Street View. The following posting appears on…

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The State Of Cross-Channel Paid Search, Part 1: SEM & Social

In this first in a series on cross-channel marketing, columnist Josh Dreller discusses how paid search and paid social efforts can work together to improve overall marketing efforts.

The post The State Of Cross-Channel Paid Search, Part 1: SEM & Social appeared first on Search Engine Land.

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Math! Now Available Right In AdWords Custom Columns

Use formulas to get even more out of custom columns in Google AdWords.

The post Math! Now Available Right In AdWords Custom Columns appeared first on Search Engine Land.

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